Cookie Privacy Notice
Effective Date: July 25, 2026
This Cookie Privacy Notice (the “notice”) applies to the use by Even Realities of cookies and other similar technologies on the Even Realities websites (the “Website”). The purpose of this notice is to provide you with information about what cookies or other similar tracking technologies (such as pixels, web beacons, local storage, tags, and scripts) are and how they work. It also explains what cookies we use, what they do, and how you can control what cookies we use when you visit our Website. This notice should be read alongside our Privacy Policy of Even Realities Realities Website, which gives full details of how and why we use your personal information when you are using the website and provides details about your legal rights in relation to your personal information and how to contact us if you have a complaint.
References in this notice to “you” or “your” are references to individuals who use the Website.
What are cookies?
Cookies are text files containing small amounts of information which are downloaded to your device (e.g. computer, smartphone, electronic device which accesses the internet) when you visit a website. Cookies can be useful because they allow a website to recognize a user’s device, preferences, and generally help to improve your online experience.
What types of cookies do we use and how long do they last?
There are three types of cookies that we use: Necessary Cookies, Analytics Cookies, and Advertising Cookies. These cookies perform different functions as explained below above the relevant cookies sections.
We use both first-party and third-party cookies. First-party cookies are set by the website you are visiting. Third-party cookies are set by a domain which is different from the website you are visiting.
Cookies can be either session cookies or persistent cookies. Session cookies are cookies which are deleted when you close your internet browser. Persistent cookies stay in place after you have closed your browser, for example, a cookie which tracks whether you are a new or return visitor to the Website. Details on how long these cookies last are set out below.
Necessary Cookies
Necessary cookies are essential in order to provide you with the services you request on our Website and in order that we can comply with legal obligations, such as our security obligations under data protection law. We do not need to ask for your consent in order to use these cookies, as without them we would not be able to provide the services requested by you. These are always active on the Website. For detailed information of necessary cookies , please refer to the list below:
Cookie Name |
Provider |
Duration |
Type |
Description |
_tracking_consent |
Even Realities |
1 year |
First Party |
Stores the user's tracking consent state for the current domain |
CookieConsent |
Even Realities |
1 year |
First Party |
Stores the user's cookie consent state for the current domain |
test_cookie |
Google Ads |
1 day |
Third Party |
This cookie is used to check whether the user's browser allows cookies. If the detection fails, all subsequent ad tracking will automatically stop running. |
_cf_bm |
Cloudflare |
1 day |
Third Party |
This cookie is used to distinguish between humans and bots. This is beneficial for the website, in order to make valid reports on the use of their website. |
_cfuvid |
Cloudflare |
Session |
Third Party |
This cookie is a part of the services provided by Cloudflare - Including load-balancing, deliverance of website content and serving DNS connection for website operators. |
_klarna_sdk_default-config |
Klarna |
Session |
Third Party |
This cookie is used in conjunction with the payment window - The cookie is necessary for making secure transactions on the website. |
_klarna_sdk_version |
Klarna |
Session |
Third Party |
This cookie is used in conjunction with the payment window - The cookie is necessary for making secure transactions on the website. |
_paypal_storage |
Paypal |
Persistent |
Third Party |
Used in context with the PayPal payment-function on the website. The cookie is necessary for making a safe transaction through PayPal. |
_shopify_essential |
Shopify |
Session |
Third Party |
This cookie is used for the checkout function on the website. |
_Secure-ROLLOUT_TOKEN |
Youtube |
180 days |
Third Party |
This cookie, set by YouTube, is used to securely manage the phased rollout of new platform features and interface updates. It ensures a consistent and stable experience with embedded videos, without tracking individual users for advertising purposes. |
remote_sid |
Youtube |
Session |
Third Party |
Necessary for the implementation and functionality of YouTube video-content on the website. |
Analytics Cookies
Cookie Name |
Provider |
Duration |
Type |
Description |
_shopify_y |
Shopify |
Session |
Third Party |
Collects data on user behaviour and interaction in order to optimize the website and make advertisement on the website more relevant. |
LAST_RESULT_ENTRY_KEY |
Youtube |
Session |
Third Party |
Used to track user's interaction with embedded content. |
IR_44029 |
Impact |
Session |
Third Party |
This marketing cookie tracks user behavior from ad sources to the website, in order to analyze ad performance and support conversion attribution. |
SITE_TOTAL_ID |
Typhoon |
Session |
Third Party |
This cookie is used to manage website traffic and analyze user behavior. |
__zal_browser_id |
Zalify |
1 year |
Third Party |
This cookie is used by Zalify to assign a unique, anonymous identifier to your browser. It helps us understand how you interact with the website by linking your browsing behavior (e.g., pages viewed, session duration) to this single identifier, which allows for user journey analysis, audience segmentation, and measuring the overall performance of our marketing campaigns. |
_zal_cart_id |
Zalify |
Persistent |
Third Party |
This cookie is used by Zalify to track user shopping cart behavior and connect this data back to specific influencer marketing campaigns, enabling brands to analyze the performance and ROI of their influencer collaborations. |
Advertising Cookies
Cookie Name |
Provider |
Duration |
Type |
Description |
klaviyoOnsite |
Klaviyo |
Persistent |
Third Party |
This cookie is used to identify website visitors and connect them with Klaviyo user profiles, recording behaviors such as page views, clicks, and product views. |
_kla_id |
Klaviyo |
2 years |
Third Party |
This cookie is used to collect information on the visitor’s behavior. This information will be stored for internal use on the website – internal analytics is used to optimize the websites or to register if the visitor has subscribed to a newsletter. |
_ga |
Google |
2 years |
Third Party |
This cookie is used to send data to Google Analytics about the visitor’s device and behavior. Tracks the visitor across devices and marketing channels. |
_fbp |
Facebook |
3 months |
Third Party |
Used by Facebook to deliver a series of advertisement products such as real time bidding from third party advertisers. |
_rdt_uuid |
Redditstatic |
3 months |
Third Party |
Used to track visitors on multiple websites, in order to present relevant advertisement based on the visitor's preferences. |
1/i/adset |
Twitter |
Session |
Third Party |
Collects data on user behaviour and interaction in order to optimize the website and make advertisement on the website more relevant. |
tt_pixel_session_index |
TikTok |
Session |
Third Party |
Used by the social networking service, TikTok, for tracking the use of embedded services. |
ttcsiid |
TikTok |
1 year |
Third Party |
Used to track visitors on multiple websites, in order to present relevant advertisement based on the visitor's preferences. |
Consent
Necessary Cookies will always be active on your device. For other types of cookies, we will ask for your consent to place them. If at any time you want to change your cookie settings, including withdrawing your consent to this processing, we would encourage you to do this via the links below. You may need to refresh the page before the changes to the settings take effect.
How can you manage cookies?
When you first visit our Website, you will be presented with a banner which offers you a choice about whether to accept or reject cookies or tracking technologies of different types, with the exception of those cookies which are strictly necessary for a particular service.
Most web browsers allow you to directly block all cookies or just third-party cookies through your browser settings. Using your browser settings to block all cookies, including strictly necessary ones, may interfere with proper site operation.
You can find information on how to manage cookie settings on certain browsers via the following links:
Help and Complaints
If you have any questions about this notice or the information we hold about you, please contact via：
Address: Friedrichstraße 79, 10117 Berlin, Germany
Website: evenrealities.com
Email: support@evenrealities.com
Data Protection Officer: privacy@evenrealities.com
Phone: +49 30 837 90777
Changes to the notice
We will update this notice in a timely manner and we recommend that you regularly check the latest version of this notice via “Cookie Privacy” in the website footer. If there are any substantial changes to this notice, depending on the nature of such changes, we will notify you in advance through pop-ups, push notifications, emails, and other appropriate means.